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Consumer Addresses USA
Over 150 million addresses but none of the consumer address databases
available in the USA completely covers the market. Among others there
are three large databases whose addresses can be selected according to
various lifestyle criteria: home ownership, health, market segment, credit
card use, etc.
Lifestyle database
One of the largest databases presently contains approx. 9 million addresses
which can be selected from according to a large variety of criteria. There
is information on the lifestyle, the hobbies, consumer and purchasing
habits.
List broking
There are approx. 15,000 response lists which are actively being rented
on the market. The information that goes with the lists is often augmented
with overlays from databases.
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