Norway
General Direct Marketing Data
Direct marketing is dramatically increasing. At present, approx. 75 addressed and unaddressed mailings reach Norwegian households every year. More than 90% of the mailing receivers read the mailings.
| Size: | 307,860 qkm |
| Distribution: | 20 provinces |
| Population: | 4.4 million |
| Households: | 2.2 million |
| Average income per household: | EUR 20,910,- p.a. |
| Age structure | |
| under 15 years | 20% |
| 15-64 years | 65% |
| 15-63 years | 15% |
| Economic growth: | 3.5% |
| Rate of inflation: | 3% |
| Unemployment rate: | 3% |
| Number of companies: | 439,958 |
