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| Check the potential of the market in the countries of your choice. |
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Lifestyle Addresses
In a direct customer dialog the selection of the exact target group becomes
more important. Using the lifestyle consumer surveys, we obtain valuable
knowledge of your target groups. To achieve this, we interview consumers
all over the country and ask detailed questions on their consumer habits
and definite purchasing plans.
3.5 Million lifestyle addresses
You can rent addresses and data chosen from over 3.5 million consumers:
- more than 5,000 target groups
- customers with real interest in purchasing goods
- consumers who have agreed in writing to having their data passed
on.
- the most up-to-date information
Consumers with definite purchasing plans:
| Examples
from more than 5,000 target groups |
|
207,452
|
potential
purchasers of new cars in 2001 |
|
136,884
|
"business
class" frequent flyers |
|
169,701
|
home banking
users |
|
47,891
|
drivers
of convertibles |
|
79,425
|
yachtsmen |
|
1.423,749
|
charity
donators |
|
1.445,854
|
854 mail-order
buyers |
| and many
more |
Target groups for many subject areas
- holidays and travelling
- leisure activities
- vehicle/automobile
- health
- money/investments/insurance
- house and home
- shopping
- mail-order purchasing
- general questions
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