Check the potential of the market in the countries of your choice.

Lifestyle Addresses

In a direct customer dialog the selection of the exact target group becomes more important. Using the lifestyle consumer surveys, we obtain valuable knowledge of your target groups. To achieve this, we interview consumers all over the country and ask detailed questions on their consumer habits and definite purchasing plans.

3.5 Million lifestyle addresses

You can rent addresses and data chosen from over 3.5 million consumers:

  • more than 5,000 target groups
  • customers with real interest in purchasing goods
  • consumers who have agreed in writing to having their data passed on.
  • the most up-to-date information

Consumers with definite purchasing plans:

Examples from more than 5,000 target groups
207,452
potential purchasers of new cars in 2001
136,884
"business class" frequent flyers
169,701
home banking users
47,891
drivers of convertibles
79,425
yachtsmen
1.423,749
charity donators
1.445,854
854 mail-order buyers
and many more

 

Target groups for many subject areas

  • holidays and travelling
  • leisure activities
  • vehicle/automobile
  • health
  • money/investments/insurance
  • house and home
  • shopping
  • mail-order purchasing
  • general questions