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Customer Analysis
Your customer file - business or consumer - can be analyzed on an individual
basis or can be described by the current typologies on the market. By
combining your own customer data with those of the Schober Information
Group you will gain important results for your market- and customer handling.
Customer relationship
Client structure analysis distinction of different customer segments
by sociodemography, regional structure, etc.Cross-selling-analysis shows
you which of your customers promise additional turnover chances for other
product categories, offers and assortments.
New business
- Analysis of new customers by their sociodemography, regional distribution,
purchasing power, their consumption behaviour, etc.
- Analysis of customer structures and market potential
- Mailing analysis. We will check the difference between the customers
who responded to your mailing and those who did not.
- Analysis of credit status/default risk.This analysis informs you
about customer groups with financial difficulties or special risks.
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